Google Core Algo Update + More Blog Posts = More traffic

Welcome 👋 

Reminder: each week I curate a list of relevant links from the internet to save you time and keep you up to date. I’m specifically looking for news, strategies and tools to help real estate investors improve their marketing, gain insights from data and stay ahead of the market. Let’s dive into this week’s issue 👇️ 

📰 News & Trends

• Google releases November 2023 Core Algorithm Update (Search Engine Land)

• Reviews update is rolling out after core update (Search Engine Land)

• Zombie Foreclosures Rise In Fourth Quarter Across U.S. As Lenders Pursue More Delinquent Mortgages (Attom Data)

• GDP up 4.9% in the 3rd quarter (BEA.gov)

• Buying Foreclosures Directly from the Owner (Real Estate Investing Today)

♟️ Strategies & Tactics

• 3 Common Mistakes To Avoid With Your Website Hero (LinkedIn Post)

• How displaying more posts on the blog page improves crawl depth and drives more SEO traffic (CXL Blog)

• Social media trends for 2024 (SEM Rush)

• How to audit your Google Ads campaign in 5 steps (LinkedIn Post)

🛠️ Resources & Tools

• If you are doing video marketing - check out this cool AI tool to make shorts/snippets for social media (Klap.app)

• Carrot’s launched its new flexible pricing for customers